Smashbox Cosmetics is celebrating its collaboration with renowned artist Curtis Kulig. Create a billboard on the Smashbox Cosmetics’ Facebook app going live at the Roosevelt Hotel in LA during Oscar week, beginning Sunday February 24th.
Here’s how it works:
– Visit the Smashbox Cosmetics Facebook page to design your ultra-personalized “Love Me” billboard by choosing from three templates inspired by Kulig’s limited-edition collaboration with Smashbox Cosmetics
– Upload the photo you want to be featured in your billboard
– Write what “Love Me” means to you in a few words
– Wait for your email notification about what time your billboard will go live, which will include a link to a live-stream online
See your digital “Love Me” billboard broadcast during the week of the Oscars on Hollywood Boulevard at the Roosevelt Hotel, across the street from the Dolby Theatre, home of the Academy Awards. Your billboard will also be live-streamed and seen by people all over the country and around the world. You’ll get an email notification that includes a link to the live-stream online.
All billboard creators will also have the chance to win a product from the “Love Me” collection. The limited-edition collection features eye shadows, lipsticks, blushes, liners and lip glosses inspired by his vivid color palette and unique “Love Me” script.