You’ve probably seen supermodel Coco Rocha dancing her heart out in commercials for White House | Black Market. Well she’s at it again for their Spring 2013 campaign. The scene is set in your typical office, on your typical work day. Coco is having nothing to do with the doldrums, and she gets up and dances her way through six outfit changes, highlighting the versatile workwear from the White House Black Market WorkKit Collection.
I love this behind-the-scenes video of Coco practicing her dance moves:
Catch the full commercial here.
Production Credits: Model – Coco Rocha; Photographer/Videographer – Ellen Von Unwerth; Creative Director – Sandra Ranke; Agency – ceft and company new york